Your Path to an Efficient and Profitable After Sales Service
As a freelance consultant specializing in manufacturing companies, I offer you a hands-on, two-day workshop that lays the foundation for a successful after-sales service. On the first day, the focus is primarily on gaining a detailed understanding of the daily challenges and, in particular, their underlying causes. Additionally, we examine how your customers perceive you—the goal of the workshop is to achieve substantial and sustainable improvements in both areas.
After analyzing the fundamentals on the first day, the second day shifts to a strategic perspective on how a balanced product portfolio is structured and why it enhances both customer satisfaction and flexibility, while significantly reducing stress. Moreover, we determine which parameters influence profitable pricing for services and spare parts and how these can be set and maintained in an effective and efficient manner.
This clearly demonstrates why after-sales service fundamentally operates in a completely different way from traditional new sales, and how you can transform these differences into your competitive advantage: efficient, profitable, and resilient!
Core Topics
- Balanced Service Portfolio: Learn how to respond more quickly to customers while reducing the stress within your organization through proactive service offerings, thereby enhancing overall efficiency.
- Pricing Strategies: Learn how to optimally adjust your prices for services and spare parts in line with customer value and the competitive market.
- Processes & Warehouse Organization: Learn how a clear definition of the delivery scope—both in new sales and after-sales—helps to prevent ambiguities and thereby enhances customer satisfaction. Additionally, optimize warehouse processes and inventory levels.
- Branding in After-Sales Service: Learn how clear branding can help position your service offerings and highlight customer benefits. Build a consistent brand identity and communicate what your after-sales service truly stands for.
Next Steps
During the workshop, we focus on proven methods and standard measures. However, in practice, more detailed discussions often reveal new, previously unconsidered aspects—and with them further optimization opportunities that were not immediately apparent at first, whether in process structures, pricing strategies, or internal operations.
That’s why individual fine-tuning is often beneficial. I am happy to support you in precisely identifying these adjustments and putting them into action. If desired, after the workshop we can engage in in-depth discussions to collaboratively determine how you can tailor the developed measures even more specifically to the unique challenges of your company.
In any case, after the workshop you will have the opportunity to clarify any outstanding questions in three complimentary, approximately one-hour video meetings over the course of two months, thereby further refining the implementation.
This ensures that you not only have a solid strategy but also the necessary flexibility to implement it, setting you up for long-term success in practice.